THE BACKGROUND:

Alopecia Areata is an autoimmune disease that leads to hair loss and consequently results in round or oval patches of baldness on the scalp.

This condition can have a profound psychosocial impact on individuals, as it is closely tied to self-identity and societal perceptions of beauty and ageing.

In contemporary society, many individuals associate the presence of a full head of hair with their sense of individuality and self-identity. This connection between hair and identity is especially prominent among women, who are often socially conditioned to equate a lush crown of hair with femininity. 

Consequently, the experience of hair loss due to ALOPECIA can trigger a cascade of emotional challenges, including self-doubt and a diminished sense of self-worth.

THE SOLUTION:

I am Udit Mishra, and I am doing this campaign because it is a cause close to my heart. I understand the pain and emotional struggle that many individuals endure due to hair loss, and my goal is to make a difference by helping them access wigs and regain their confidence. My sister Uditi Mishra went through this ordeal - that is what i meant when i said this is close to my heart.

Wigs offer a practical and effective solution to address the emotional and psychological effects of hair loss. They provide individuals with the opportunity to regain their appearance, self-confidence, and self-esteem.

I am teaming up with Gorgeous Hair (A Hair wig company) to provide wigs for those in need.

Wigs come in various styles, colors, and materials, allowing individuals to choose a look that suits their preferences and helps them feel more like themselves. Wigs can facilitate social interactions by reducing the anxiety associated with hair loss. When individuals feel more confident in their appearance, they are more likely to engage in social activities, which can enhance their emotional well-being and overall quality of life. 

These wigs might be expensive, but they are of top-notch quality, and this will transform the lives of people who can't afford them. Many individuals report feeling more like their old selves, which positively affects their overall mental health.

THE IMPACT YOU CAN MAKE:

Watch this video of Uditi Mishra and her inspiring journey!

ABOUT ME:

My name is UDIT MISHRA. I am 16 years old and a Grade 11 student at Jayashree Periwal Intl School (JPIS), Jaipur with a passion for squash and a heart for giving back.

My sister and I have faced a unique challenge–alopecia and hair loss. It's been a journey filled with ups and downs, but it has also taught us about resilience, self-acceptance, and the power of supporting one another through life's challenges. We've learned that true beauty lies in confidence and kindness.

In the face of our own struggles, my sister and I felt a deep desire to make a difference in the lives of others facing similar challenges. That's when I decided to start a project close to my heart: providing wigs for people who are underprivileged and dealing with hair loss due to various reasons. I have teamed up with the wig company Gorgeous Hair to provide wigs for those in need. I believe that everyone deserves to feel confident and beautiful, no matter what they're going through. My mission is to give the gift of self-esteem and empowerment through the gift of hair.

Life may have thrown us a curveball, but my sister and I are determined to hit it out of the park, both in squash and in our mission to provide wigs for those in need. 

ABOUT GORGEOUS HAIR:

Gorgeous Hair is a leading Hair extension brand in India offering 100% Natural and a leading Hair extension brand in India offering 100% Natural Human Hair. With humble beginnings as a local wig supplier, they have now evolved into a globally reputed company. They specialize in a variety of services including manufacturing, exporting, marketing, and distributing all types of hair including Hair Extensions, Hair Wigs, Hair Toppers, Hair Wefts, Training Heads, and much more.